Founded in 1986, Packshot Factory is a leading product photography and film studio based in Covent Garden, Central London.
We specialise in creating high-end advertising product photography and commercial film sequences.
Established in 1986, Packshot Factory is a Central London based production studio specializing in commercial product photography and tabletop film production services focusing on product hero still and moving images including: high-end packshots, product beauty, creative product shots, and special effects.
All our table-top still-life photography and film are conducted from our own, purposely built studio located in Central London, at the crossroads of Covent Garden, Holborn and West End.
Packshot Factory has a rich and long-standing history in the product advertising industry, as commercial photographers and tabletop cinematographers we have been creating our own brand with a mission that has remained unchanged for nearly four decades: to create images that are of the highest quality, something which we continue to be renowned for in the industry.
We are highly acclaimed professional photography studio, and well-known experts in product advertising photography.
We have been supporting producing commercial photography content across a wide range of sectors of the product advertising industry for nearly four decades successfully defying all commercial sectors. Our work includes food and drinks photography, jewellery and watches, fashion, beauty, cosmetics, artworks, electronic equipment as well as shooting special effects and projects including dynamic high speed action shots such liquid pours, water splashes, bubbles, powder explosions, ink spreads, in-camera effects and optics such as light reflections and refractions.
With our conscientious approach to the diversities of advertising imagery, we continue to help our clients to successfully sell their products and services. Our reputation for thoughtful service, and attention to the needs of our clients has earned us enormous client loyalty and business relationships that have lasted for years. Over the last 35 years, we have had the privilege to work for a number of renowned brands, creating numerous signature shots used in worldwide advertising campaigns. Our visibility defines us and we welcome the continued challenge.
We shoot high-quality content for TV commercials and online advertising campaigns.
Our expertise is in close-up work and product beauty. We shoot daily with an incredible team of highly skilled product, drink and food videographers and film directors from across the advertising and film industries.
We offer full-service packages that can fulfil a range of production requirements, from pure product beauty and slow-motion to macro photography. We can shoot single shots to entire films and commercials, all from our studios in London's bustling Covent Garden.
Our Central London studios are conveniently located on a quiet street just off Covent Garden, within a short walking distance of Soho, the Strand, Oxford Street, Leicester Square, the West End, and the new Post Building in Holborn.
Purposely built, the studios comprise 171m2 (1840 sq. ft) of space, covering two floors, with street level, wide bi-fold access door into the main ground floor studio space, and are all fully equipped for both photography and film productions.
We also offer studio hire to anyone needing a space to shoot film, video and photographs including equipment and technical support staff.
All of our photography and film work is shot using top-of-the-line equipment such as Hasselblad and Red, both famed for their clarity, sharpness and resolution. We also own specialist lighting, conveyors, and turntables all in-house.
All of our senior staff members each have over 30 years of experience and are true craftsmen in all aspects of image creation. Our skilful photo retouchers and film editors are incredibly vigilant in ensuring that their work complements
the characteristics of the product without compromising the quality and detail that is captured ‘in camera’- something which we are renown for in the industry and continue to focus on.
We offer complete production packages, which can be tailored to suit any project and budget, all of which include crew, studio time, and equipment. With our in-house lighting and camera equipment we are ready to shoot at very short notice,
making us an extremely flexible option.